What is a Facebook Messenger Chatbot (FMC)?

A FMC is essentially automated chat software that used AI or a message flow to communicate with respondents in real time.

Bots are programmed to read and understand questions then give answers or complete tasks.

Chatbots have been around in some form for a long time and started with the live chat pop up on websites. But over the past few years, there has been increasing development to answer more complex questions, steer consumers through to an end point and in reality, act as a fantastic lead generation and sales opportunity.

Facebook currently has more than 300,000 active chat bots increasing at a rate of 300% per year, so it’s unlikely this is a trend, it’s only going to get bigger.

 

Should I be using a chatbot on my Facebook page?

If you’re a business with a high volume of Messenger traffic then definitely yes. It will help increase response time and get a better ranking on your Facebook Page.

It may also help you engage and guide your customers or potential customers offline to a landing page, sign up form or to an item you are selling.

You can also use it to re-engage your customers.

 We use Manychat on our page, fell free to check it out. > https://www.facebook.com/temptmarketing/ 

 If you want to learn more about Chatbots and work out the ideal strategy for your business, contact us.

DISCLAIMER – Tempt Marketing and its directors are in no way associated or endorsed by Facebook and no association is stated or implied. While every effort has been made to ensure the most accurate and up to date information on this site, no guarantees or specific results are given by Tempt Marketing.